A RESERVIST has played in key role in launching a new television advertising campaign for the Territorial Army.
Craftsman Paul Kerry, 29, from Chichester, was one of those from 128 Field Company Royal Electrical & Mechanical Engineers (REME) chosen to launch TA LIVE in Portsmouth.
The adverts were aired live from military operations in Afghanistan as part of a campaign to encourage more people to join the TA.
With each advert running for approximately one minute, the viewers were transported directly to the front line, where they were able to witness first-hand how people with very similar lives to theirs are volunteering to serve their country.
“I joined the TA to do something different from my full time job,” said Paul.
“I joined 12 years ago as vehicle mechanic and can say that it has been incredibly rewarding and exciting. Being part of the TA has equipped me with new skills.”
The adverts will continue to be broadcast on ITV for the next couple of days.
Major General Ranald Munro, Deputy Commander Land Forces (Reserves), said: “TA LIVE is an incredibly exciting opportunity to bring the TA to life and show just what a TA soldier does on the ground. We think this is a great way to demonstrate and educate the public about the role of the TA.”